The story

We believe that sport has the unique ability to inspire, engage and positively impact society

We do not merely converse; we ​orchestrate the ​occasion. We are a ​Saudi firm focused on public ​relations, ​media, and advertising, specializing in ​delivering domestic and global sports ​public ​relations initiatives for various ​sporting events, ​sponsors, businesses, ​organizations charities, ​governmental ​entities, executives, and athletes. ​With a global presence in the Middle ​East and ​North Africa, we have genuine ​partners with the ​capacity to craft ​news and concepts in multiple ​​languages and dialects.

fawaz alshareef

The world surrounding us has been altered permanently.

In a world where everything is easily accessible,

AKAAS possesses the expertise, flair, and

strategies to delve deep into your narrative,

sparking inspiration and fostering engagement

through sports and media. Our robust campaigns

utilize influence and reputation management to

assist our clients in fostering beneficial

transformations in society and reaching their

athletic, cultural, communal, and even commercial

objectives.

Our responsibility is to assist clients in reaching

their objectives through impactful and ethical

strategic PR campaigns that provide compelling

narratives, expert outreach, and high-level consulting.

Our strong sports relationships and approach go

beyond mere self-representation, aiming to foster

meaningful dialogues that elucidate your purpose

and motivations. We specialize in delving into the

core of your narrative to motivate and captivate

audiences in pursuit of your objectives within the realm of sports.

We aim to assist organizations, bodies, federations,

and clubs in delivering impactful sports media public

relations campaigns.

Media coaching

In today's sports landscape, the influence of the media is ​​paramount. At Acas, we maintain that specialized and ​​proficient media coaching can determine the success of ​​conveying your message. Lacking essential media coaching, ​​numerous spokespersons encounter difficulties in effectively ​​delivering their messages, resulting in lackluster stories. ​​Media coaching transcends mere appearance preparation; it ​​involves articulating appropriate messages to the relevant ​​audience at the opportune moment to realize your sports ​​communication objectives.

Crisis communication ​and management

Crises are always looming. ACAS offers ​crisis ​communications support, ​encompassing ​message development, crisis ​response ​planning, and media monitoring. Our ​consulting ​services in crisis communications ​are ​customized to address your unique ​​requirements, detecting and managing crises ​​proactively.

Industry expert

Our team, unlike typical PR agencies, ​comprises ​former journalists from various ​media outlets, ​enabling us to effectively ​communicate with them. ​Through our press ​office function, we assist in ​developing ​compelling ideas and content for your ​​target audiences, navigating the intricate ​and dynamic ​media landscape. We craft ​sports communication ​strategies to ​enhance visibility, establish credibility, ​​and amplify your message, ensuring that ​your ​narrative resonates with the desired ​sports-related ​outcomes in a rapidly ​evolving environment.

Communication in ​Leadership

Establishing credibility is fundamental for ​effective ​sports communications, particularly in ​today's ​personality-centric environment.

Working with CEOs, executives, and professional ​​athletes, we ensure our clients are authentic and ​​engage with key audiences to build rapport and ​loyalty.

Our consultancy extends beyond messaging to ​​encompass speaking engagements, speech ​crafting, ​strategic networking, tailored content ​development, ​and media engagements.

Our profiling positions our clients as well-​established ​thought leaders who foster loyalty ​and achieve ​business success.

Event organization

We offer comprehensive event media management ​​services tailored to alleviate internal resources ​and ​guarantee seamless event execution.

Successful events require the appropriate venue, ​​catering, presenters, and equipment.

We will assist in locating all of these items and ​​subsequently market your event to the appropriate ​​audience.

We offer media operations support for significant ​​sporting events, encompassing venue logistics and ​​staffing, press and photographer coordination, ​press ​conferences, and mixed zone management.

We possess extensive experience in organizing and ​​overseeing events, including international sports ​​awards, sports sponsorship launches, internal ​​workshops, and conferences.